Marketing Marketing Means The Way That The Company Use...

MARKETING: - marketing means the way that the company use to make the customers to aware about the product and services that they are providing to their customers. PROMOTION:- Definition 1 â€Å"The publicizing of a product, organization, or venture so as to increase sales or public awareness.† (oxforddictionaries) Definition 2 â€Å"Promotion refers to raising customer awareness of a product or brand, generating sales, and creating brand loyalty. It is one of the four basic elements of the market mix, which includes the four P s: price, product, promotion, and place.† (wikipedia) DIAGRAM:- Promotion is used to inform the customers regarding the products and services of the organisation providing to their services. To promote their products and services they advertise of their products and services in various forms so that customers can come to know about their products and services. Apart from this promotion assists the company to persuading the customers to buy their products. 1.1 ROLES OF PROMOTIONS IN NEW ZEALAND AND USA ROLES OF PROMOTION OF MCDONALDS IN NEW ZEALAND ïÆ' ¼ In New Zealand the main role of promotion is to inform the potential customer about the products and services that is made for them by the company. In other words we can say that it the way to tell the customers about the products and services. ïÆ' ¼ Promotion assists the McDonald to increase their brand awareness. When the company advertise their products by having different ways itShow MoreRelatedMarketing Mix1452 Words   |  6 PagesMarketing Mix Michael Anderson MKT/421 May 30, 2011 Gabriel Renero According to the text-book Marketing an Introduction â€Å"Guided by marketing strategy, the company designs an integrated marketing mix made up of factors under its control—product, price, place, and promotion to find the best marketing strategy and mix† (Armstrong amp; Kotler,  2009,   p.  47). 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